The YES Method™
You've spent years building your salon. Now it's time to build a salon that works for you.
You can have a busy salon.
A talented team.
A diary full of clients.
And still be missing more opportunities than you realise.
The YES Method™ is a behaviour-led system that helps you see what's happening behind every chair, build a team that takes ownership, and increase revenue from the clients you already have.
Better Teams.Bigger Profits.More Freedom.
Your salon was supposed to give you freedom.
Not take it away.
You're the first one in and the last one out.
Your salon is busy. Your team is lovely. Your clients are happy.
And yet you still find yourself asking:
“How can we be this busy and have so little money left?”
Because a busy salon can still be leaking revenue.
Rebooking
Maybe rebooking is inconsistent.
Retail
Maybe retail depends on who's working.
Treatments
Some recommend brilliantly. Others barely mention them.
Retention
Clients love their appointments, but don't return as consistently.
The Question
What if you don't need more?
More clients.More marketing.More training.More offers.More pressure.
What if you need to make more of what you already have?
Because in a busy salon, opportunities don't usually disappear in one dramatic moment.
They disappear quietly.
Conversation
One conversation that doesn't happen.
Need
One need that isn't uncovered.
Treatment
One appropriate treatment that isn't discussed.
Homecare
One homecare recommendation that isn't made.
Rebooking
One client who leaves without their next appointment.
Small moments can add up to big numbers.
Invisible is expensive.™
When nobody is measuring these moments, nobody is responsible for them.
I Thought My Salon Was Doing Well.
Until I Did The Maths.
I've spent more than 40 years behind the chair and 33 years owning salons with a fully employed team. I've survived recessions, rising costs, staff walkouts and financial pressure.
I knew my numbers. I looked at the reports.
And I genuinely thought we were doing pretty well.
Instead of only asking
What did we make?
NUMBERS
I started asking
What did we miss?
OPPORTUNITY
I put everything that was quietly slipping through the gaps into what became my Revenue Leak Calculator.
THE RESULT?
POTENTIAL OPPORTUNITY ACROSS ONE YEAR
"I genuinely had to sit down."
My team wasn't lazy. They weren't bad at their jobs.
I simply couldn't see enough of what was happening between the numbers.
And if I couldn't see it…
how could I change it?
Your Reports Tell You What Happened.
They Don't Always Tell You Why.
- Was the conversation happening?
- Was it happening at the right time?
- Did the team member feel confident having it?
- Did the client understand the benefit?
- Was there a consistent process?
But a percentage doesn't tell you whether clients were actually receiving professional home care recommendations.
The Truth
The numbers are the result.
The behaviour is where it starts.
And that's the part I realised I needed to see.
The Hardest Part of Running a Salon?
Your People.
AND THE BEST PART?
Your People.
Your people build the relationships. They create the experience. They make the recommendations.
Your people dictate your results.
You train them. You hold meetings. You set targets. You introduce incentives.
Everyone gets excited. Things improve. And then…
The salon gets busy.
Old habits creep back in. The motivation fades.
Reminding. Checking. Chasing. Repeating yourself.
“I've been there.”
Your team probably already knows what to do.
So why doesn't it happen consistently?
Because knowing what to do and actually doing it every day are two completely different things.
Training Day
doesn't automatically create a habit.
Motivational Meeting
doesn't guarantee follow-through.
Reminder
still leaves you responsible for making sure it happens.
I didn't need to keep telling my team what to do.
I needed a system that helped make it happen consistently.
Even when we were busy.Even when I wasn't standing there.Even after the motivation wore off.
That's why I created
The YES Method™
Not Another Salon Course.
A System for How Your Salon Operates.
The YES Method™ wasn't created in a classroom. It was created on my salon floor because I needed it.
I needed to connect four things I'd spent years looking at separately.
Because they weren't separate at all.
One was creating the next.
The YES Method™ gives salon owners a practical framework for making those connections visible and then doing something about them.
Where it starts: the Three YESes
Three everyday areas tell you an enormous amount about what's happening behind the chair.
TREATMENT
Is your team recognising opportunities to improve a client's result and confidently discussing them when appropriate?
HOMECARE
Are clients leaving with the professional advice they need to maintain their results at home?
APPOINTMENT
Is rebooking a natural part of the client journey, or left until the client reaches reception?
Not pushing products. Not sales scripts. Not a pressure environment.
Just making sure the right opportunities are recognised rather than silently missed.
And when all three happen?
That's a Streak.
Simple enough for your team to understand. Visible enough for you to measure.
Powerful enough to start changing behaviour.
THIS IS YES.
Not another thing for your team to learn.
A better way for your salon to operate.
a huge marketing campaign.
with hundreds of new clients.
of the opportunities already
sitting in our chairs.
THE CHANGE
IN MY PEOPLE
WAS.
MORE AWARE.
each other’s wins.
they were achieving.
constantly reminding them...
GREATER OWNERSHIP.
than another salon training programme.
THE YES METHOD™
Two Ways to Transform Your Salon
You're not buying another online course. You're getting a salon performance system,
built from more than 40 years behind the chair and 33 years of salon ownership.
RECOMMENDED
THE YES METHOD™
Accelerator
The system. The support. The accountability.
ÂŁ5,000
For salon owners who want guidance while transforming their team's daily habits and salon performance.
- The complete YES Method™ system
- 12 weekly live group coaching calls with Maxine over 90 days
- Bring your real salon challenges, with questions submitted ahead of each call
- Recordings of every call
- Accountability alongside other salon owners implementing YES
THE YES METHOD™
Independent
The system. The knowledge. The tools. Your pace.
ÂŁ3,000
For salon owners who are ready to take control and implement The YES Method™ independently.
- The complete YES Method™ system
- All modules, tools and resources
- Learn and implement at your own pace
- Lifetime access to the course
- Support from the YES team, in the community and by email
- No group coaching
Your 90 days on the Accelerator
Start with Independent and decide you'd like Maxine's support? You can upgrade to the Accelerator for ÂŁ2,000 within your first 30 days. After 30 days, the upgrade is no longer available.
Both programmes include the complete system:
THE YES METHOD™ COMPLETE SYSTEM
The training, tools, scripts, scorecards and daily behaviours that create consistent performance. Inside:
7 MODULES + 40+ LESSONS
THE REVENUE LEAK CALCULATOR
THE YES SCORECARD™
THE YES LEADERBOARD™
THE YES DAILY HUDDLE FRAMEWORK
TEAM TRAINING + IMPLEMENTATION GUIDES
SCRIPTS, TOOLS, TEMPLATES + RESOURCES
BONUS VAULT
TEAM ACCOUNTABILITY SYSTEM
A practical structure that helps your team understand their performance and take responsibility for improving it.
DAILY VISIBILITY TOOLS
Know what's happening in your salon while there's still time to influence the results.
YES PLANNER + DAILY DASHBOARD
The physical tools that bring YES into your salon every day, alongside your team scorecards.
LIFETIME ACCESS
Return to the course and resources whenever you need them.
Who is The YES Method™ For?
YES is for the salon owner who looks around a busy salon and knows:
We should be doing better than this.
Your salon is busy but the profit doesn’t always reflect it.
You’re tired of having the same conversations with your team.
You’ve invested in training but struggle to make improvements stick.
Performance varies dramatically depending on who’s working.
You don’t really know what’s happening behind every chair when you’re not there.
You want to grow without automatically assuming you need more clients.
You want a salon that works for you,
not one you’re always working for.
If you’re reading this thinking:
“This sounds like my salon.”
It probably is.
The YESÂ Implementation Promise
I'm Not Interested In Selling You A Programme That Sits In A Folder.
Buying YES won't change your salon. Implementing it will.
That's why this isn't a programme I want you to buy, watch, and forget about.
I want you to use it.
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IF YOU ARE IMPLEMENTING YES AND
THINGS AREN'T CONNECTING
On the Accelerator, I’ll work with you through our weekly group coaching to identify the opportunities, understand where things aren’t connecting, and help you overcome the obstacles affecting your implementation.
On Independent, you’ll have the complete system, tools, and resources to work through it at your own pace.
Because I’m not simply giving you access to a course.
I want to help you make it work.
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“CAN I AFFORD TO FIX THIS?”
There’s another question I’d ask first.
What could NOT fixing this already be costing your salon?
My Revenue Leak Calculator showed me approximately
in potential missed opportunity across one year.
Your number will be different. It could be lower. It could be higher.
But until you start looking…
you don’t know.
The YES Method™ is an investment in understanding what’s happening inside the business you already have.
You already have the people. You already have the clients.
You’ve spent years building your salon.
Now it’s time to build a salon that works for you.
READY TO BRING YES INTO YOUR SALON?
Implement it with Maxine through 12 weeks of group coaching on the Accelerator, or work through the complete system at your own pace with Independent.
THE YES METHOD™
Better Teams. Bigger Profits. More Freedom.
